Aquna Murray Cod

Aquna Murray Cod the brief Already a star of many top Australian restaurant menus, when Aquna Sustainable Murray Cod prepared to launch into retail they wanted a packaging design that heroed their strong sustainability story and reassured consumers they too could cook delicious murray cod at home. the outcome We heroed the beautiful product through […]

Freedom Furniture

Freedom Furniture the brief Freedom Furniture’s range of premium cleaning and maintenance products are specially formulated to work with their different furniture formats. These are upsell products usually added on to a furniture purchase – consumers don’t usually self-select, the Freedom instore team do that for them. But staff were overwhelmed and confused by the […]

Papandrea Fine Foods

Papandrea the brief When a new generation took over Sydney’s famous Papandrea Smallgoods, they had a bold ambition to transform the business, moving their sales focus from small local delis to retail chains. Our challenge was to match that vision with a contemporary brand transformation that nods to the Papandrea family’s rich Italian heritage and […]

Papandrea Infuseria

Papandrea Infuseria the brief Salami mixed with cocktails? Yes please! Papandrea knew they had a great product on their hands when they started experimenting with infused salumi, our brief was to create a design that captured the excitement and taste of the new range but could still sit alongside the core product family. the outcome […]

Feel Good Foods

Feel Good Foods the brief We’ve been working with the Feel Good Foods team for as long as we’ve been in business. Bringing their ‘feel good’ brand look and feel to life across product packaging, promotional campaigns, printed collateral, vehicles, catalogues and more. the outcome The increased brand standout and consistency has enhanced Feel Good […]


Noshing the brief Noshing cheeses are made with plant-based milks to deliver a delicious, authentic cheese taste that just happens to be dairy free. Their brief to us was to develop a unique brand positioning in a growing segment, and bring that to life through brand and packaging. “Griffin Grace were a delight to work […]

Mount Henry Honey

Mount Henry Honey the brief Mount Henry is a family-owned farm in western New South Wales. They supply honey to major supermarket brands, but wanted to create their own premium offering for speciality retail and gifting. the outcome We were lucky to be able to draw from our client’s own collection of stunning photography to […]

Jolly Miller

Jolly Miller the brief Jolly Miller’s chain of cafès across Melbourne are hugely popular with suburban foodies looking to treat themselves. Our brief was to translate the Jolly Miller brand and experience into an at-home range. the outcome With a limited number of pack formats across a huge range of SKUs, many of which needed […]

Brand Design

Brand Design above &. An agency with a difference – Above &. go, as you can probably guess, above & beyond to create custom digital solutions for their clients. The new brand identity we created for them reflects the depth of their expertise, flexibility of their offer and energy of the team. boxa greens Boxa […]

are you a startup?

Need branding and/or packaging to bring your vision to life?
We work with a select few startups each quarter to help them get their product packed and on-shelf.

We’re conscious of the investment that goes into starting your own business, so we offer a streamlined branding package to help you get to market, with payment plans that make it easier to manage launch costs.

We can also connect you to our recommended partners in pack labelling compliance, printing, digital marketing, sales consulting and retail ready comms to ensure you’ve got all the tools you need for a successful brand launch.

Interested in being considered for our startup intake?